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Business Simple #burn-multiple#efficiency

Burn Multiple

Net burn / net new ARR. Under 1 is excellent. Over 2 is concerning.

A free, animated burn multiple you can read here or embed on any website, from Scrollchart.

Burn Multiple

Burn MultipleNet burn / net new ARR. How many dollars burned per dollar of ARR added.

A gauge showing burn multiple bands (excellent <1, good 1-1.5, suspect 1.5-2, bad >2) with sample company readings.

Good for

  • SaaS founder and CFO content benchmarking capital efficiency against board and investor expectations
  • Series A and B fundraising narratives explaining why burn multiple is a better efficiency signal than absolute burn rate
  • Go-to-market strategy articles on diagnosing whether growth is expensive because of market difficulty or go-to-market inefficiency

Source & accuracy

This burn multiple is an editorial illustration built to represent the concept accurately. Where it shows figures, they are typical or representative values chosen to make the relationship clear, not a single underlying dataset. The diagram and its explainer are reviewed and maintained centrally, and updated over time as understanding improves.

Net burn and the efficiency ratio

Burn multiple measures how efficiently a company converts capital into growth. It is calculated as net monthly burn (total cash spent minus net new ARR gained) divided by net new ARR. A burn multiple of 1.0 means the company spent one dollar to add one dollar of annual recurring revenue. A burn multiple of 0.5 means it spent 50 cents per dollar of ARR added, a sign of efficient unit economics. A burn multiple of 2.0 means it spent two dollars per dollar of ARR added, suggesting either immature unit economics or aggressive growth spending that may not be sustainable. For a company with net new ARR of 100,000 dollars per month and net monthly burn of 80,000 dollars, burn multiple is 0.8, which is excellent. The same company with net burn of 200,000 dollars per month would have a burn multiple of 2.0, which would concern investors unless the growth rate justified temporary inefficiency.

Sustainable burn and runway

Burn multiple guides sustainability decisions. A venture-backed startup might accept a burn multiple above 1.0 in early stages to acquire customers at scale and build network effects. But as the company matures, burn multiple should shrink toward 1.0 or below, signaling that growth spending is yielding proportional returns. Burn multiple also informs runway calculations. A company with 10 million dollars in cash, monthly net burn of 500,000 dollars, and a burn multiple of 1.5 will burn through cash in 20 months unless revenue accelerates or burn decreases. Investor focus on burn multiple reflects a simple truth: revenue growth at any cost is growth into a brick wall unless unit economics eventually flip positive. Companies that keep burn multiple below 2.0 have more flexibility and more time to reach profitability.

Embed this diagram

Add this animated burn multiple to your own site. Copy one line of HTML, or use the embed builder for theme and sizing options.

Reference

What this is
A free, embeddable, animated burn multiple for any website.
Who uses it
Startup blogs.
How to embed
Copy one line of HTML. No signup. No watermark. Works in WordPress, Webflow, Ghost, Substack, plain HTML.
File size
iframe embed, ~80 KB gzipped (loads on demand, does not block your page paint).
License
Free forever. Editorial explainer text included; updated centrally over time.

Embed format options

Copy the universal HTML snippet, the WordPress shortcode, or an iframe fallback - see the WordPress plugin page for details. Any format keeps the same Core Web Vitals profile and the same explainer text.

Embed snippet
<div data-scrollchart="burn-multiple" data-scrollchart-v="1"></div>
<script src="https://scrollchart.com/embed.js" async></script>

Frequently asked questions

Where can I get a free animated "Burn Multiple" for my website?
Scrollchart provides "Burn Multiple" as a free, embeddable animated diagram you can add to any website with one line of HTML. No signup is required and there is no watermark. The diagram and its explainer text are served from scrollchart.com, so the embed stays current without any maintenance on your end.
How do I add a burn multiple to a finance or business article?
Copy the embed snippet from the Scrollchart page for this diagram and paste it anywhere in your article HTML. It is compatible with WordPress, Webflow, Ghost, Substack, and static HTML pages. No account or API key is needed.