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Psychology Rich #cognitive-bias#taxonomy

Cognitive Bias Taxonomy

Hundreds of named biases organized by their cognitive function.

A free, animated cognitive bias taxonomy you can read here or embed on any website, from Scrollchart.

Cognitive Bias Taxonomy

Cognitive Bias Taxonomy180+ named biases clustered by cognitive function (Benson 2016)COGNITIVEBIAS180+ biasesToo Much InformationWe filter aggressively· Availability heuristic· Salience bias· Bizarreness effect· Confirmation biasNot Enough MeaningWe fill gaps with stories· Stereotyping· Halo effect· In-group bias· Projection biasNeed to Act FastWe rely on shortcuts· Loss aversion· Status quo bias· Sunk cost fallacy· AnchoringWhat to RememberWe edit and reinforce· Hindsight bias· Rosy retrospection· Source confusion· Peak-end ruleWhy four clusters?The brain cannot store all information, compute allmeaning, act without heuristics, or retain everything.Each cluster is a solution to a real cognitive constraint.Too Much Info~50 biasesFilter to vivid, recent, and relevant signalsNot Enough Meaning~40 biasesFill gaps, see patterns, attribute causalityNeed to Act Fast~50 biasesAnchor, default, avoid loss over chasing gainWhat to Remember~45 biasesEdit memories toward coherence and self-imageSystematic errors are predictable and therefore partially correctable.Benson (2016) taxonomy · Each bias serves an adaptive function

A four-quadrant tree: too much information (filtering), not enough meaning (storytelling), need to act fast (shortcuts), what to remember (memory). Major biases categorized under each.

Good for

  • Bias-explainer articles and decision-making guides requiring a structured overview of the full cognitive bias landscape
  • Psychology and behavioral economics curricula using the four-cluster framework to teach why biases are systematic rather than random
  • Product and UX design teams auditing how cognitive shortcuts affect user decisions across the purchase funnel

Source & accuracy

This cognitive bias taxonomy is an editorial illustration built to represent the concept accurately. Where it shows figures, they are typical or representative values chosen to make the relationship clear, not a single underlying dataset. The diagram and its explainer are reviewed and maintained centrally, and updated over time as understanding improves.

Organizing mental blind spots by function

Cognitive biases are not random errors but systematic patterns that emerge from how the brain processes information under constraints. A taxonomy organizes them by the underlying function they serve: memory biases distort recall, probability biases warp estimation, social biases shape group dynamics, and self-serving biases protect self-image. Understanding the function helps predict which bias will activate in specific contexts.

For example, confirmation bias serves a filtering function: if you had to weigh all evidence equally, information processing would be paralyzed. Instead, the brain prioritizes information that fits existing beliefs, creating efficiency at the cost of distortion. This is not a flaw to eliminate but a speed-accuracy tradeoff to recognize and compensate for.

Patterns emerge when biases interact

No single bias operates in isolation. Availability heuristic combines with confirmation bias to create a self-reinforcing loop: you remember evidence confirming your belief because it is salient, then treat that salience as evidence of its importance. Similarly, fundamental attribution error interacts with in-group bias to create misattribution of others' behavior while excusing your own group's failures.

The taxonomy reveals these interactions, showing which biases cluster together and which create opposing pressures. This structure is useful for detecting when you are biased (by recognizing the pattern) and for designing systems that circumvent multiple biases at once rather than correcting them one by one.

Embed this diagram

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Reference

What this is
A free, embeddable, animated cognitive bias taxonomy for any website.
Who uses it
Psychology blogs, Productivity blogs.
How to embed
Copy one line of HTML. No signup. No watermark. Works in WordPress, Webflow, Ghost, Substack, plain HTML.
File size
iframe embed, ~80 KB gzipped (loads on demand, does not block your page paint).
License
Free forever. Editorial explainer text included; updated centrally over time.

Embed format options

Copy the universal HTML snippet, the WordPress shortcode, or an iframe fallback - see the WordPress plugin page for details. Any format keeps the same Core Web Vitals profile and the same explainer text.

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Frequently asked questions

Where can I get a free animated "Cognitive Bias Taxonomy" for my website?
Scrollchart provides "Cognitive Bias Taxonomy" as a free, embeddable animated diagram you can add to any website with one line of HTML. No signup is required and there is no watermark. The diagram and its explainer text are served from scrollchart.com, so the embed stays current without any maintenance on your end.
How do I embed a cognitive bias taxonomy in WordPress or a static site?
Paste the HTML snippet from the Scrollchart diagram page into your WordPress post (in HTML/code view), your Webflow embed block, or directly into a static HTML file. No plugin is needed. The diagram loads from scrollchart.com and paints in as the reader scrolls.